Helping Restaurants
Win Locally
DishROI uses data from thousands of restaurants to help you outperform your local competition and fill more tables.
Our Mission
To give independent restaurants and small chains access to the same powerful data insights that enterprise chains use to dominate markets. We believe restaurant owners shouldn't need expensive consultants or months of research to understand their competition.
Our Vision
A future where every restaurant has a digital presence that attracts and converts diners. Where data-driven decisions replace guesswork, and where small restaurants can compete effectively with national chains.
Meet the Founder
Dr. Ali Ershadi
Founder & CEO
PhD engineer and data nerd who's spent 20+ years obsessing over what makes businesses succeed online. I built DishROI after seeing too many great restaurants struggle while mediocre ones with better websites and Google presence stole their customers. Your food might be amazing, but if your digital presence is invisible, you're leaving tables empty. Let's fix that.
How It Works
Four steps, and the first one asks nothing of you
You tell us where you are
That is all we need to start. We work from your published menu and public records, so there is nothing to install, no account to connect, and no data to send us.
We place you in your market
Every food and drink venue trading around you — including the ones with no website, which a search will never show you. How many serve your cuisine, how far away the nearest one is, and who actually lives in your catchment.
We price your menu against the market
Each dish against the range for that dish, compared like-for-like on portion. We publish a range only where enough independent venues sell the same thing — and where they don't, we say so instead of guessing.
We show what is moving your food costs
Each dish linked to the commodities that dominate its ingredients, tracked over 90 days and 12 months, because the window changes the story. We report how your inputs are moving — not what your plate costs.
Our Values
Data-Driven
Every recommendation is backed by real restaurant data, not assumptions or trends.
Results-Focused
We measure success by tables filled and revenue increased, not just pretty designs.
Restaurant-First
We specialize in restaurants. Every feature is designed for how hospitality actually works.
A Product of
QuestFeed Pty Ltd
DishROI is a product of QuestFeed, an AI-driven data intelligence platform specializing in business analytics and competitive intelligence. We leverage advanced AI technology to help restaurants make smarter decisions.
ABN
58 632 013 855
Established
March 2019
Location
Queensland, AU
Focus
Restaurant Tech
Is it you, or is it the market?
See where your venue sits — your competition, your catchment, and your prices.